![construction brand guide.jpg](https://static.wixstatic.com/media/c643ea_87bfcffea0694253a17888f16e680146~mv2.jpg/v1/fill/w_980,h_653,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/construction%20brand%20guide.jpg)
Does Your Brand Work as Hard as You Do?
Access Our Free Checklist to Assess and Improve Your Construction Company’s Branding TODAY!
This is for:
Construction Company Owners who want to refresh their brand
Contractors looking to attract more (quality) clients
Growing Trades Businesses ready to improve their marketing & brand
![john talio consulting logo](https://static.wixstatic.com/media/c643ea_fa912a54fa1b4098bcb5ccc2d99ecd1f~mv2.png/v1/fill/w_708,h_342,al_c,q_85,enc_avif,quality_auto/johntalioconsulting_edited.png)
![zeina homes logo](https://static.wixstatic.com/media/c643ea_d6cb9af5c480465886a5ff24f568f650~mv2.png/v1/fill/w_702,h_330,al_c,q_85,enc_avif,quality_auto/zeinahomes.png)
![cozella contracting logo](https://static.wixstatic.com/media/c643ea_adf7c53916334e2a919cb919ef24dcf4~mv2.png/v1/fill/w_873,h_330,al_c,q_85,enc_avif,quality_auto/cozella%20contracting.png)
![wingsup logo](https://static.wixstatic.com/media/c643ea_28e0ada9e55d418ea127b03e57bafb08~mv2.png/v1/fill/w_650,h_443,al_c,q_85,enc_avif,quality_auto/wingsup.png)
Why You Need This Checklist
Your brand isn’t just a logo—it’s how clients perceive your business and why they choose you over the competition.
If you’ve ever thought:
❌ "Why do I keep attracting HORRIBLE leads?"
❌ "How do I make my company appear more professional?"
❌ "Why do my competitors get all the GOOD leads?"
This guide will help you:
✅ Identify gaps in your current branding.
✅ Ensure your brand reflects the quality of your work.
✅ Make improvements to stand out in a competitive market.
![Construction Branding Lead Magnet Mockup.png](https://static.wixstatic.com/media/c643ea_26f873505af841a0a330e8954f211f00~mv2.png/v1/fill/w_980,h_980,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/Construction%20Branding%20Lead%20Magnet%20Mockup.png)
What’s Inside:
Visual audit
Evaluate whether your visuals are modern, consistent, and appealing to your audience.
Website Checklist
Ensure your website is user-friendly, mobile-ready, and communicates value clearly.
Marketing review
Check that your flyers, business cards, and imagery are professional & cohesive.
Action Plan
Highlight 3 quick improvements to enhance recognition and trust.
![smartmockups_lq7ky0u2.jpg](https://static.wixstatic.com/media/c643ea_8a2f62a3e3014ea68d17af191e81835a~mv2.jpg/v1/fill/w_980,h_686,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/smartmockups_lq7ky0u2.jpg)
![Construction Worker](https://static.wixstatic.com/media/b36cca3bdcbf4812873c0d288c8fb74d.jpg/v1/fill/w_980,h_551,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Construction%20Worker.jpg)
Avoid These Common Mistakes
Outdated Logos:
Ensure your visuals look modern and professional.
Inconsistent Materials:
Align all marketing assets with your brand identity.
Neglecting Client Feedback:
Use reviews and testimonials to boost trust and credibility.